Technology

The Original Wireless Connection: Emotion

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Much of our behavior as human beings is driven by emotion, and emotion spurs action. For instance, decision making. Think about the average consumer’s relationship with technology—interactions may be voluntary, and when they’re not, they’re inevitable. We’re bombarded with brands everywhere we go whether or not we’re looking. As a company, building trust with customers […]

Digital Branding

Email Marketing: What to Know

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E-mail, also known as electronic mail is a way of exchanging messages between electronic devices. Since its invention in the 1960’s, email has become an inevitable part of our daily lives. While surfing the web, sites usually ask you for an email address upon initial entry to send things like updates, new products, etc. If […]